Modular System: v2
Last updated
Last updated
The Evolv platform aims to enhance the Artifact Creation System by addressing existing limitations and introducing a more dynamic, customizable approach. This phase will shift from the traditional avatar-based artifacts to a more modular and visually engaging system called the "canvas," which allows for greater flexibility and user interaction.
Limited Customization: Current avatars are challenging to configure and support, offering limited customizability and appeal.
User Confusion: Users often do not understand the gamified nature of their avatars, reducing engagement.
Repetitiveness: Multiple launches can feel homogeneous over time, diminishing user interest.
Branding Limitations: There is restricted scope for branding, and creating appealing avatars with a few traits involves substantial effort from brands.
Modular System: Introduce a plug-and-play setup that simplifies the integration of brand-specific assets into the artifact system.
Enhanced Customizability: Lower the barriers to customization, allowing brands to easily add and modify their assets.
Visual Engagement: Transform the artifact interaction into a visual game that motivates and excites users.
Fallback Options: Implement fallback options for rewards to ensure a consistent user experience even if specific brand configurations are absent.
Expanded Branding Opportunities: Provide ample branding options to enable distinct and memorable artifacts.
Uniqueness in Each Launch: Ensure each launch results in a unique artifact, enhancing collectibility and user interest.
Background as Canvas: The background feature is transformed into a canvas, offering a blank slate for creativity.
Layers and Traits: Maintain the use of layers and the concept of traits, now rebranded as stickers, to preserve the composability of the system.
Reward/Quest Mapping: Continue the integration of rewards and quests with artifact traits, ensuring that each user action has a visible impact on their artifact.
Introduction of Stickers: Replace avatars with a blank canvas and introduce stickers as the primary means of artifact customization.
Visual Upgrades: Implement stickers that can include premium options with effects such as shine and motion to enhance visual appeal.
Branded Collaborations: Expand opportunities for branded collaborations, allowing for co-created sticker packs and exclusive content.
Premium Stickers: Introduce high-value stickers with special effects to increase desirability.
Aging Up Old Stickers: Develop a feature where stickers can "age" or evolve over time, adding a layer of depth and history to user artifacts.
Sticker Packs and Marketplace: Consider launching sticker packs for users to collect and trade, along with a marketplace to facilitate these interactions.
Enhancing Branded Collaborations: Collaborate with brands to create exclusive stickers and packs, enhancing user engagement and brand visibility.